effective
technologies to
FIGHT PRODUCT
COUNTERFEITING

RFID – Radio Frequency Identification

What is it?

RFIDs are electronic devices that respond with an electromagnetic wave when stimulated with the same.

 

How do you detect it?

RFID detection is performed using a specific reading device, which includes certain smartphones.

 

How does it work?

Radio frequency identification is done by using tiny chips which emit electromagnetic fields to automatically identify and track tags attached to objects. An RFID tag is basically a tiny radio transponder, a radio receiver and transmitter.

 

What do we think about this technology?

From a security perspective, RFID implementing a challenge-response approach can be extremely effective. Moreover, it is invisible and allows authentication using an NFC-enabled smartphone through packaging. Its main drawbacks are the unit cost of the RFID and the integration cost, which make it unrealistic for most large deployments. If brand protection is the primary objective, then it is much more pragmatic to simply secure the packaging using Cryptoglyph® or AlpVision Fingerprint® than to use an overengineered solution like RFID.

 

Field of application

Luggage, garments, electronics, luxury goods, electronic cards, pet tracking and access control.

RFID
ANTI-COUNTERFEITING
TECHNOLOGY
Overt/
Covert
Application Security
(duplication)
Security
(forging)
ROLLOUT
COST
COST
PER ITEM
READER
COST
Deployment
complexity
Target
Audience

RFID – Radio Frequency Identification

Overt Covert Semi-Covert
Stick/Glue
High Medium Low
High Medium Low
High Medium Low
High Medium Low
High Medium Low
High Medium Low
Company Internal Law Enforcement Consumers

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    Brand Protection

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    Internationally operating pharmaceutical company

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