effective
technologies to
FIGHT PRODUCT
COUNTERFEITING

QR Code

What is it?

QR codes are a type of matrix bar code that encodes information in a square area and is made for easy reading by machines.

 

How do you detect it?

QR code detection is performed using optical reading devices, such as a smartphone.

 

How does it work?

QR codes carry information, such as serial numbers, encoded as a binary pattern (for instance, black and white) in a square area.

 

What do we think about this technology?

QR codes are often used as a serialization feature and not an anti-counterfeit feature per se. Indeed, they can be copied, and the copy will carry the exact same information. They can, however, be used to enhance the user-friendliness of a scratch-code security solution. How to secure QR codes? If the QR code is actually used for serialization, it can be supplemented by a Cryptoglyph® in order to add a security layer. It is also possible to secure the QR code itself using our Secured QR Code technology, without adding any extra cost to the printing process.

More information regarding both technologies can be found in our whitepaper.

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Field of application

Product track and trace, tickets, marketing and vouchers.

QR code
ANTI-COUNTERFEITING
TECHNOLOGY		 Overt/
Covert		 Application Security
(duplication)		 Security
(forging)		 ROLLOUT
COST		 COST
PER ITEM		 READER
COST		 Deployment
complexity		 Target
Audience

QR Code
Overt Covert Semi-Covert
Printed
High Medium Low
High Medium Low
High Medium Low
High Medium Low
High Medium Low
High Medium Low
Company Internal Law Enforcement Consumers
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    – Manager Anti-counterfeiting Program
    International Pharma Company

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