effective
technologies to
FIGHT PRODUCT
COUNTERFEITING

Fluorescence

What it is?

Fluorescence is a light emitting effect where the outgoing light has a lower frequency than the incoming light.

 

How do you detect it?

Authentication of security features using fluorescence is in general done by observing the light emission and color shifting effect.

  

How does it work?

Fluorescence is usually achieved using special molecules, atoms, nanostructures which emit photons when their constituting atoms change energy states from higher to lower after excitation. The fluorescent elements are often mixed into inks so that they can be printed on documents and packaging. It can also be integrated into plastic.

In general, fluorescence for brand protection is an outdated technology. It may still be appropriate in extremely specific scenarios, when the supply chain involves very few manufacturers or printers. Moreover, it is limited for internal use solely since it usually requires specific UV or IR detectors (unless a low security UV lamp is used). Finally, it creates additional burdens on the brand owner for the supply and distribution of the fluorescent substance and of the detection hardware. In practice, whenever fluorescent markers are printed, it will be more effective to replace them with a Cryptoglyph®: less expensive on the manufacturing side, more secure and easier to deploy. If the fluorescent substance is used for molded plastic products, then the AlpVision Fingerprint® approach will also be more appropriate and for the same reasons: simpler, more secure, less manufacturing costs.

 

Field of application

Banknotes, passports, metal and plastic caps, pharmaceutical vials, and official documents.

Fluorescence 1
ANTI-COUNTERFEITING
TECHNOLOGY
Overt/
Covert
Application Security
(duplication)
Security
(forging)
ROLLOUT
COST
COST
PER ITEM
READER
COST
Deployment
complexity
Target
Audience

Fluorescence

Overt Covert Semi-Covert
Printed
High Medium Low
High Medium Low
High Medium Low
High Medium Low
High Medium Low
High Medium Low
Company Internal Law Enforcement Consumers

Counterfeit products

BRAND PROTECTION
Pharmaceuticals
 
BRAND PROTECTION
Tobacco
 
Document Security
Government
 
BRAND PROTECTION
Precious Metals
 
BRAND PROTECTION
Wine & Spirits
 
BRAND PROTECTION
AUTO LUBRICANTS
 

Our digital invisible technologies for product authentication and counterfeit protection can be applied to a broad range of branded products across a multitude of industries, including: Household Appliances, Electromechanical parts (e.g. circuit breakers), Agrochemicals (e.g. pesticides), Cosmetics, Oil & Gas (e.g. lubricants), Consumer Goods, Food & Beverage and more.

 

HOW CAN WE HELP YOU ?

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    WHAT OUR CLIENTS SAY

    Brand Protection

    “I’m so impressed at how easy this solution was to deploy. We have a huge inventory of Pharmaceutical products – and protection of our market is vital. The team at AlpVision understood our unique challenge from day one – and delivered exactly what we need. Amazing!”

    – CEO
    Internationally operating pharmaceutical company

    In close collaboration with AlpVision we developed an AI/ML model to support chemical process development.  The idea was to show our management the power of machine learning in bringing our company into the digital era, AlpVision provided as with tailor made solution. AlpVision demonstrated their expertise in the field and it was a real pleasure to collaborate with them.

    – Project Manager
    International Pharmaceutical Company

    Excellent company to work with. Developed and implemented exactly as per customer requirements. A company that goes the extra distance to ensure they deliver a quality product and on going support.

    – Head of product security
    European registered pharmaceutical company

    AlpVision consistently demonstrates a deep expertise in anti-counterfeiting technologies, but also their detailed understanding of implementation and various use scenarios. They are a true partner we have relied on to support our Anti-counterfeiting strategy and deployment over many years and also the years to come.

    – Anti-counterfeiting manager
    Multi Billion pharmaceutical company

    AlpVision gave us the lead we needed when we were implementing our global anti-counterfeiting strategy. The collaboration with them was always very effective and solution-oriented. It is a pleasure to work with them.

    – Manager Anti-counterfeiting Program
    International Pharma Company