effective
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FIGHT PRODUCT
COUNTERFEITING

RFID – Radio Frequency Identification

What is it?

RFIDs are electronic devices that respond with an electromagnetic wave when stimulated with the same.

How do you detect it?

RFID detection is performed using a specific reading device, which includes certain smartphones.

How does it work?

Radio frequency identification is done by using tiny chips which emit electromagnetic fields to automatically identify and track tags attached to objects. An RFID tag is basically a tiny radio transponder, a radio receiver and transmitter.

What do we think about this technology?

From a security perspective, RFID implementing a challenge-response approach can be extremely effective. Moreover, it is invisible and allows authentication using an NFC-enabled smartphone through packaging. Its main drawbacks are the unit cost of the RFID and the integration cost, which make it unrealistic for most large deployments. If brand protection is the primary objective, then it is much more pragmatic to simply secure the packaging using Cryptoglyph® or AlpVision Fingerprint® than to use an overengineered solution like RFID.

Field of application

Luggage, garments, electronics, luxury goods, electronic cards, pet tracking and access control.

ANTI-COUNTERFEITING TECHNOLOGY	Overt/ Covert	Application	Security (duplication)	Security (forging)	ROLLOUT COST	COST PER ITEM	READER COST	Deployment complexity	Target Audience
RFID – Radio Frequency Identification	Overt Covert Semi-Covert	Stick/Glue	High Medium Low	High Medium Low	High Medium Low	High Medium Low	High Medium Low	High Medium Low	Company Internal Law Enforcement Consumers

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WHAT OUR CLIENTS SAY

“I’m so impressed at how easy this solution was to deploy. We have a huge inventory of Pharmaceutical products – and protection of our market is vital. The team at AlpVision understood our unique challenge from day one – and delivered exactly what we need. Amazing!”

– CEO

Internationally operating pharmaceutical company

In close collaboration with AlpVision we developed an AI/ML model to support chemical process development. The idea was to show our management the power of machine learning in bringing our company into the digital era, AlpVision provided as with tailor made solution. AlpVision demonstrated their expertise in the field and it was a real pleasure to collaborate with them.

– Project Manager

International Pharmaceutical Company

Excellent company to work with. Developed and implemented exactly as per customer requirements. A company that goes the extra distance to ensure they deliver a quality product and on going support.

– Head of product security

European registered pharmaceutical company

AlpVision consistently demonstrates a deep expertise in anti-counterfeiting technologies, but also their detailed understanding of implementation and various use scenarios. They are a true partner we have relied on to support our Anti-counterfeiting strategy and deployment over many years and also the years to come.

– Anti-counterfeiting manager

Multi Billion pharmaceutical company

AlpVision gave us the lead we needed when we were implementing our global anti-counterfeiting strategy. The collaboration with them was always very effective and solution-oriented. It is a pleasure to work with them.

– Manager Anti-counterfeiting Program

International Pharma Company